Having spent time creating
a website, it is important to make changes to ensure the
content is totally up-to-date and of continued interest
to potential customers.
Visitors only return to a site if it's content is of
interest eg it contains information relevant to their
business. Alternatively, your site may make it easier
for people to get hold of documents they would otherwise
have to get through regular mail eg catalogues.
Web Maintenance/In-house training: These two items
are grouped together, because when I have finished a website
for a client, there are two things that can happen:
- Knowing that the site's content has to be kept up-to-date,
a client will ask me to take care of the maintenance
of the site for an agreed period (eg 3 or 6 months)
- The client will endeavour to maintain the site themselves.
This usually involves me training the person who has
been given the task.
We will now look at each option in a bit
We can agree on a maintenance contract, for whatever
you require. This contract usually covers:
- The updating of the site (keeping the content up-to-date
will attract more repeat visits)
- further development of the site
- adding new images/logo's
- seasonal changes
- changes to the FAQ pages/manuals etc
- updating press release information and company details
(contact addresses etc)
Used hand-in-hand with a web
marketing strategy, these are the two best ways to
ensure that your site has fresh content regularly, and
is easily found.
Once a site has been launched. A client may decide for
whatever reason that they would like to maintain the site
themselves or hire someone full-time to look after the
site. In this case, some training may be required.
Who better to be on hand providing the training, than
the person who built the site in the first place! This
person already knows every pixel of the site, and how
best to maintain it.
I no longer accept new work, but am happy to point you in the right
direction for your web design needs!
Alongside the freelance web design work, I am a professional
juggler, and I run an online juggling equipment and novelty
items store. These 2 ventures are my main source of income
which is why I no longer do website design for new clients!
It would be great if you could check out the websites
my Juggling Equipment and Novelty Items Store
You can find out even more about who I
am by visiting my personal website - www.stevensworld.biz.